Market studies
Size, structure, channel economics and regulation, for a market you are entering or defending.
GTM · RESEARCH & INTELLIGENCE
Answer the market questions behind the decision.
We combine market, customer and competitor research into findings your team can use for segmentation, positioning and go-to-market planning.
Engagements from $3,000/month
CUSTOMER RESEARCH
Start with what buyers actually say.
Interview synthesis · 12 conversations
Purchase triggerA growing sales team
Selection criterionEasy CRM integration
Unanswered questionTime needed to get started
Source notes linked · Themes ready for review
THE STARTING POINT
What this work addresses
Research starts with a decision to make. We agree the question, evidence sources and limitations, then separate what is known from what still needs testing.
- Growth Legendary runs market research, competitive intelligence and commercial diligence for B2B companies and their investors.
- Every claim is recorded in an evidence ledger with its source and a confidence rating.
- AI does the collecting, which shortens the timeline; people verify every conclusion, which is why they hold.
- Research supplies the evidence our other services are built on; it does not run campaigns or outreach itself.
SCOPE
The work we take on
Competitive war-gaming
Competitors modelled as actors with incentives. What they do when you move, and what you do next.
Buyer research
Structured interviews with customers, lost prospects and churned accounts, coded so patterns can be counted.
Commercial diligence
For investors and acquirers: whether the commercial story survives contact with the market.
Evidence ledger
Every claim recorded with source, method, date and confidence. The register is the deliverable.
Scoped questions
Where a single decision hinges on one unknown, we scope and answer it.
HANDOVER
What you leave with
- The research report
- The evidence ledger
- A competitive model with scenarios
- Coded buyer interview findings
- A register of what remains unknown
How we assess the work
Time from question to sourced evidence
What moves: the time it takes to turn a commercial question into a sourced, human-checked answer, which we work to shorten.
QUESTIONS
Before we get started
How is AI used?
For collection, extraction and synthesis at a volume a team cannot match. Conclusions are human. Every claim carries its source so the model's work can be checked rather than trusted.
Do you do pricing research?
As a scoped question where a decision depends on it. We do not offer pricing strategy as an ongoing service.
Can this be bought on its own?
Yes. Research is frequently the first engagement, and often the only one a company needs.
Do you work with investors?
Yes. Commercial diligence for funds and acquirers is a standing line of work.
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